our work
We’re here to help you achieve commercial success and foster a positive work culture. Read about how we’ve supported our clients.
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Who: US consultancy
Why: Client needs to hit $70-80M with 20%+ operating profit in 3 to 4 years
Challenge:
Organic and inorganic growth required to meet investor requirements
Long standing employees and leadership team resistant to change
Immature business development function with inconsistent commercial practices & models creating significant growth blockers
Solution:
Assessed organizational structure, business reporting, employee metrics, functional ownership, BD function, commercial models, formal & informal commercial practices, pricing, credit management, utilization, and project management
Discovered 28 gaps (or projects) to enable client to meet investor targets
Provided roadmap driven by priority projects
Outcome:
We are working with our Client to implement priority projects with significant change management
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Who: UK consultancy
Why: Parent company requires 60%+ gross margin and 20%+ operating margin
Challenge:
Acquired firm has 50% gross margin and 2.5% operating margin with immature business development function and commercial practices
Significant challenge to successfully integrate, adjust commercial practices, and upskill BD function while ensuring consultant retention
Solution:
Assessed parent and acquired firms BD function, commercial and operational practices to identify gaps
Agreed on roadmap prioritizing parent company ‘must have’ changes within the first year of acquisition and change management plan
Outcome:
New division realized 25% organic growth with 60% gross margin and 22% operating margins within 3 years of acquisition
Minimal employee turnover preserving the value of the acquisition
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Who: US consultancy
Why: $12M firm with inconsistent yearly revenue unable to get over the hump
Challenge:
Client unable to grow bottom and top line
Client suspected non-billable time too high
Inconsistencies in delivering to scope/budget impacted client relationships, profitability and back-office efficiency
Solution:
Clients’ estimating practices, proposal process, commercial models and project delivery were decentralized and non-standard leading to inconsistencies
Inconsistencies impacted project delivery within budget and scope impacting billable time and creating significant work for support staff
Outcome:
Designed & implemented best practices and processes to create a platform for growth impacting gross and profit margin by ~10%
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Who: US organization
Why: Client wants to build a business development team to meet their growth ambitions, but unsure how to build and support
Challenge:
Founders’ were primary driver of sales with consultant contributions as necessary
Unable to predict resourcing needs and consistently drive sales growth
Lead generation primarily from word of mouth, networking, and referrals
Solution:
Evaluated BD function and recommended outsourcing lead generation vs. building a sales team
Implemented ownership of sales within existing practice areas by adjusting utilization, KPIs, and compensation
Implemented sales process, bid review, and basic CRM to drive forecasting and pipeline discussions to enable good decision-making
Outcome:
Sales increased by 37.5% over 24-month period
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Who: US organization
Why: Client seeking growth to drive higher margins, but unable to invest in a BD function
Challenge:
Gross margin of 50% impacting profitability and ability to invest
Solution:
Assessment revealed a team providing a loss-making service to clients, which leadership accepted as a loss leader for their consulting business
Determined their clients viewed this offering as a standalone service, which didn’t substantially influence decision to work with Client
Developed new commercial models, commercial practices, formal structures, and KPIs for this service offering
Outcome:
Service offering transformed from loss-making to 38% margins
Service offering revenue grew by 275% ($800K to $3M)
Impacted overall firm profitability by roughly 10%
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Who: UK organization
Why: UK firm with existing BD team in the US expects team to focus on new client relationships (‘new logos’), but is not getting results
Challenge:
US BD team focused on expanding existing relationships and driving new client relationships
UK firm unsure how to shift focus without creating a retention issue in their most important geographic market
Solution:
Challenged UK assumptions about exclusive focus on ‘new logos’ given dependence on repeat business and limited footprint in the US
Developed and implemented new compensation model to drive focus towards ‘new logos’ while enabling existing account expansion
Developed and implemented new KPIs to align with focus
Outcome:
Successful implementation with no turnover resulting in a win-win
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Who: US consultancy
Why: $30M firm with sub-optimal client mix: 1 large client was >50% of revenue, remainder of revenue from small clients with small projects
Challenge:
Solid reputation in medical sector, but unable to effectively secure projects from large corporates
Need to hit 3x current sales within 3 years while replacing revenue from 1 large client to meet PE investors growth targets
Solution:
Re-defined growth ambition and go-to-market strategy.
Focus on large projects from clients with potential for repeat business
New messaging to take advantage of reputation in medical sector
Implemented sales tools and processes to professionalize BD function
Built a 12-person business development team across US & UK
Outcome:
Culture shift to large project mentality and “done right” delivery attitude
525% increase in sales in 3 years with a 48% increase in repeat business
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Who: US consultancy
Why: Small regional, but strategically located office underperforming for 100+ product development firm
Challenge:
10-person consulting staff with low margins on projects due to capability gaps to deliver, cost of goods, and unfavorable office costs
Leadership wanted to transform the office to take advantage of strategic location in medical sector
Solution:
Re-defined go-to-market strategy, key commercial practices, and delivery team
Focused BD function towards larger OEM targets
Identified gaps in commercial & delivery team
Hired key leaders to upscale commercial processes and delivery capabilities
Built a sales team to help drive growth
Outcome:
Team grew by 170% closing gaps in ability to deliver
Regional office leads sales and revenue for firm in 2 years with 11 OEM clients secured
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Who: UK consultancy
Why: Prominent UK R&D consultancy with world class delivery unable to capitalize on US market, but know its key to growth
Challenge:
Limited US name recognition despite strategically important market
Single client driving >50% of revenue and project coming to an end
IPO capital nearly extinguished and sudden change of leadership
Solution:
Re-defined approach to the US Market
Focused on well-funded early-stage companies and large Fortune 1000s
Supported and educated leadership on approach and attitude towards selling in US market
Updated messaging to resonate with US market
Built a BD function to drive sales within the US market
Outcome:
Culture shift to larger project mentality and supporting US BD efforts
Business scaled in the US significantly over 3 years and created a platform for stable growth